Top 10 Best-Selling Mobile Phones in 2025 (Global & Regional)
The smartphone industry in 2025 continues to evolve rapidly, driven by innovations in artificial intelligence, camera technology, and user experience. With a competitive landscape dominated by tech giants like Apple and Samsung, the battle for the top-selling spot is more intense than ever. This article explores the top 10 best-selling mobile phones of 2025, both globally and regionally, highlighting the models’ consumers preferred most and why.
Global Smartphone Market in 2025 – Quick Snapshot
In Q1 2025, global smartphone shipments reached approximately 297 million units, marking a modest 0.2% year-over-year growth.
- Samsung led with a 20% market share.
- Apple closely followed with 19%.
- Xiaomi held 14%, maintaining strong mid-range performance.
AI-powered features, premium hardware, and improved battery life were key drivers of sales.
Top 10 Best-Selling Mobile Phones (Worldwide)
1. Apple iPhone 16
The base iPhone 16 model topped the charts as the most sold phone globally. Its strong performance, improved battery, and competitive pricing appealed to a wide audience.
2. iPhone 16 Pro
With enhanced camera capabilities and AI features, the Pro model secured its place as the second-best-selling phone, especially popular in North America and East Asia.
3. iPhone 16 Pro Max
Favored by power users and professionals, this model delivered unmatched performance and display quality.
4. iPhone 15
The previous generation flagship maintained strong sales due to lower pricing and continued software support.
5. Samsung Galaxy A16 5G
Samsung’s mid-range hero stood out as the top-selling Android smartphone, offering 5G connectivity at a budget-friendly price.
6. iPhone 16e
Launched as an affordable alternative to the base iPhone, the 16e gained popularity in price-sensitive markets like India and Southeast Asia.
7. iPhone 15 Pro
Continued demand for high-end features at a reduced price helped the iPhone 15 Pro remain among the top sellers.
8. iPhone 16 (variants)
Combined sales from various regional and carrier variants of iPhone 16 further boosted its dominance.
9. Samsung Galaxy A16 (4G)
The non-5G version of Samsung’s A16 series performed well in developing markets where 4G is still standard.
10. Samsung Galaxy S24 Ultra
Samsung’s flagship device rounded out the list with its powerful performance, camera setup, and stylus integration.
Regional Highlights
United States
Apple maintained dominance with the iPhone 16 Pro Max, 16 Pro, and base iPhone 16 occupying the top spots. Samsung’s A16 5G also featured in the top 10.
China
Apple’s iPhone 16 Pro and Pro Max led the market, with Android brands lagging due to intense premium competition.
India
Affordable models like the iPhone 16e and Galaxy A16 dominated the market. Consumers continued to favor value-for-money smartphones.
Japan
Apple’s brand loyalty remained strong. Older models like the iPhone 15 and new launches like iPhone 16 were widely preferred.
Why These Phones Sold So Well
- Apple leveraged brand loyalty and ecosystem benefits.
- Samsung captured the budget and mid-range segment effectively.
- Consumers leaned toward premium devices with longer lifespans.
- Aggressive trade-in programs and carrier subsidies made upgrades more accessible.
Where to Buy These Phones
You can find these top-selling smartphones on:
- Amazon (Global)
- Best Buy (USA)
- Flipkart (India)
- Daraz (Bangladesh/Pakistan)
Consider refurbished models for better deals.
What to Expect Next?
- Upcoming releases: Pixel 9, Galaxy Z Fold 6, iPhone 17
- Foldables and AI phones may see higher adoption in late 2025
- Entry-level AI phones expected to surge in developing markets
📚 Conclusion
In 2025, Apple continued to dominate the global smartphone scene with seven models in the top ten. Samsung held its ground in the Android segment with strong mid-range and flagship offerings. Regional preferences showed interesting trends, particularly the growing popularity of budget-friendly models in emerging markets.
📌 FAQs
Q1: What is the most sold smartphone in 2025?
A: The Apple iPhone 16 is the best-selling smartphone globally in 2025.
Q2: Which Android phone sold the most in 2025?
A: Samsung Galaxy A16 5G topped Android phone sales.
Q3: Are older iPhones still worth it in 2025?
A: Yes, models like the iPhone 15 and 15 Pro continue to offer great performance at lower prices.